Senior Publishers Programme

The programme is aimed at: Indian professionals working in the publishing sector.

French partners:

• • ASFORED, an association created by the SNE to train publishers.

• • SNE-BIEF: Syndicat National de l’Edition, Bureau International de l’Edition française (French International Publishing Bureau)
  • French Publishers
  • French Institute in India

Programme objectives:

• • To discover the diversity of the publishing sector in France and identify the characteristics of French publishing.
  • To understand the commercial activity of a French publishing house.
  • To exchange practices and expertise between French and Indian publishers.

Academic calendar & professional training (2020-21):

• • Workshop 1: 11 December (3 hours) – Organization of a Publishing Team
• • Workshop 2: 15 January (3 hours) – Distribution Models for Printed Books
• • Workshop 3: 19 February (3 hours) – Training Methods and Practices for Sales Teams
• • Workshop 4: 18 March (3 hours) – Creating a Constant Buzz of Marketing Activities in Physical Spaces

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Total Duration: 12 hours

Medium of learning: English

Participation fees:

6 000 INR per workshop or 20 000 INR for all 4 payable to the French Institute in India by bank transfer

Application:

1. 1. Fill out the below form.
   2. Attach or send the following details to: aah@ifindia.in:

• • • Description of your position/role in the publishing industry
    • Name & Description of the Indian publisher you work for
    • Experience in cooperation with French publishing houses (if any)

Your application will only be considered upon receipt of your complete supporting documents.

Application deadline: 15^th November 2020

Every workshop will accept maximum 10 participants. Each candidate must attentively read the application form where information on his/her professional background will be requested.