Senior Publishers Programme

Senior Publishers Programme

The French Institute in India in collaboration with ASFORED is organizing 4 online workshops with French professionals from the publishing industry.

Active Indian publishers will benefit from 12 hours of theoretical training on specific topics concerning the publishing world.

Read the programme description below, and apply before 15th November 2020.

The programme is aimed at: Indian professionals working in the publishing sector.

French partners:

    • ASFORED, an association created by the SNE to train publishers.

Programme objectives:

    • To discover the diversity of the publishing sector in France and identify the characteristics of French publishing.
    • To understand the commercial activity of a French publishing house.
    • To exchange practices and expertise between French and Indian publishers.

Academic calendar & professional training (2020-21):

    • Workshop 1: 11 December (3 hours) – Organization of a Publishing Team
    • Workshop 2: 15 January (3 hours) – Distribution Models for Printed Books
    • Workshop 3: 19 February (3 hours) – Training Methods and Practices for Sales Teams
    • Workshop 4: 18 March (3 hours) – Creating a Constant Buzz of Marketing Activities in Physical Spaces

Total Duration: 12 hours

Medium of learning: English

Participation fees:

6 000 INR per workshop or 20 000 INR for all 4 payable to the French Institute in India by bank transfer


    1. Fill out the below form.
    2. Attach or send the following details to:
      • Description of your position/role in the publishing industry
      • Name & Description of the Indian publisher you work for
      • Experience in cooperation with French publishing houses (if any)

Your application will only be considered upon receipt of your complete supporting documents.

Application deadline: 15th November 2020

Every workshop will accept maximum 10 participants. Each candidate must attentively read the application form where information on his/her professional background will be requested.


Call for Application closed